We had a very successful launch for the Your Call Campaign!

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It was a cold and snowy day up on the mountain, but everyone was in good spirits. Ashleigh McIvor, 2010 Olympic Winter Games Gold Medalist in Ski Cross is supporting this campaign and on this day she mingled with people, help spread the word on healthy living and smoke-free mountains, skied some runs with skiers and snowboarders and invited everyone to take photos with her (and her medal!).

There was a photo booth which proved to be good fun as everyone donned props and flashed their pearly whites and those who visited our tents went away with some sunglasses and entered a draw for excellent prizes! Winners of the Seymour lift passes, Oakley goggles and day lesson with Ashleigh McIvor in Whistler were thrilled to be a part of the event!

A number of media stations came up to cover the event and interviewed Ashleigh and Vancouver Coastal Health’s Medical Health Officer, Dr. Meena Dawar.

Thanks to everyone involved including Mount Seymour for hosting the event. We hope you continue spreading the message about healthy living and smoke-free mountains! Remember, we’re all here for the fresh air…

Check out the photos from the launch event…

sunglasses-pic ashleigh-mcivor-4 ashleigh-mcivor-1 ashleigh-mcivor-3 posing-with-olympic-medal ashleigh-mcivor-2